All the Proof in One Report

I get many more questions than answers regarding "word of mouth marketing." First and foremost is "How can you prove it works?"

John Bell, at the Digital Influence Mapping Project, lays out the scientific argument about social media and the future of marketing. His excellent post is here. Please download the full Red Paper, too, for further analysis.

Change is tough and, like Mr. Bell indicates, a dilemma. He also indicates that embracing this platform is not optional. We are in agreement.

PRESS RELEASE: Honest Convesation and Blue Suede Studios, LLC join forces

HonestConversation.com and Blue Suede Studios, LLC have joined forces to provide high-quality, custom built websites and social networking outreach at affordable prices to micropreneurs, individual contractors, and small and medium sized businesses.

With a combined 20-plus years of experience, these two businesses provide organizations with a dedicated web/email server, domain name, logo (if needed), custom built pages updated at the owner's discretion, search engine optimization, and performance tracking via Google Analytics. Additionally, Honest Conversation and Blue Suede Studios provide an introduction to a full array of social networking tools like Facebook, Twitter, LinkedIn, Flickr, and YouTube. These tools can help to interact with existing and potential customers and have them become passionate advocates for your product, service, brand, or organization. As word of mouth continues to be the dominant medium of effective marketing communications, it is an engaged customer that provides the most value back to an organization.

Blue Suede Studios, LLC was created in 2005. Its founder, John Kubasko, has experience in print design, basic Flash animation, and multi-media development. He is also the owner and operator of Finishers Auto Detailing specialists, serving Phoenix, AZ. He graduated from the John L. Grove College of Business at Shippensburg University of Pennsylvania with a BSBA in Human Resource Management and Public Administration. Mike Harmanos has owned Honest Conversation.com since 2006. He was an attendee of one of the first Word of Mouth Marketing Association's Basic Training Seminars in 2006. Mike graduated from the George Washington University in Washington, DC, and earned an MBA from the Peter F. Drucker School of Management at Claremont Graduate University.

Additional information regarding HonestConversation.com and Blue Suede Studios can be found at HonestConversation.com or BlueSuedeStudios.com.

CONTACTS:
Mike Harmanos
949-351-5948
Mike@HonestConversation.com

John Kubasko
602-790-9069
John@BlueSuedeStudios.com

Samples of Our Work

Not only are the following some of our clients, but I highly recommend their organization, mission, and their work.

Canopy Energy Consulting is a full service energy management solutions provider. They specialize in helping homeowner’s gauge their home’s efficiency by performing a comprehensive energy assessment, reduce their energy usage and save money on their utility bills through efficiency upgrades. Canopy’s holistic approach to energy efficiency provides you with the tools you need to successfully reduce your carbon footprint.

Canopy’s one on one approach sets it apart from the corporate environment of its competitors. Their effective five step process for energy reduction makes it easy and affordable for any homeowner to take advantage of energy saving technology. They walk customers through the complicated process of filing for rebates and securing low or even no interest financing where available. By working with a core network of licensed contractors, they can ensure the job is done right the first time. Canopy is led by James Matarese and would be happy to hear from you if you are interested.

Speaking of James, he is also the President of the Orange County Renewable Energy Society. OC Renewables is the local chapter of the American Solar Energy Society. The Chapter's primary focus is to increase the intelligent use of solar energy, energy efficiency, and other sustainable technologies in Orange County. Made up of industry professionals, renewable energy providers, municipalities, and concerned citizens, the Chapter promotes the commercialization of renewable energy in order to facilitate its use in our residences and commercial buildings.

OC renewables meets monthly at the Duck Club in Irvine, CA. Meetings consist of networking time and a speaker with a presentation about the latest news and trends in renewable energy. OC Renewables also has a blog, a Facebook page, a Twitter account, and a LinkedIn group to keep members updated of the latest news.

Welcome!

HonestConversation.com is a marketing consultancy based in Southern California.
Mike Harmanos is the principal of HonestConversation.com. Mike is a marketing professional with more than 10 years experience focused on customer relationship management and encouraging, facilitating, and amplifying marketing-relevant communication among customers.  

Mike attended the Word of Mouth Marketing Association's Basic Training Conference in 2006, and is a member of the Search Engine Marketing Professionals Organization. Mike attended business school at the Peter F. Drucker Graduate School of Management at Claremont Graduate University from 2002 to 2004.  He attended class full time and began consulting government, political, and private enterprise to improve their marketing campaigns and customer intimacy.  Prior to his MBA, he worked for Congressman Paul Kanjorski as a Legislative Assistant in Washington, DC.